La Vie CHOC

Wear Your Voice, Sustain Our Future. 

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THE FOUNDERS' Limited Edition: YOUR NAME, PERMANENTLY INSCRIBED.

Created from a 12-Year-Old's Perspective

Every design in this campaign—from the concept and artwork on our products to our brand identity itself-was by my 12-year-old daughter, who serves as our Creative Director.

In a world full of noise, she chose her paintbrush to speak for peace. As a father and Art Director, my role is simple: to honor her vision by placing her art on the most Sustainable materials.

When you wear Voice of Peace, you are carrying a child's genuine hope for a better, more peaceful world. Wear Your Voice, Sustain Our Future.

Voice of Peace Tees

Pure Comfort. Everyday Durability.

Made from 100% Organic Combed Ring Spun Cotton (5.3 oz), this unisex T-shirt offers a super soft feel with a classic regular fit. Built with double-needle topstitching and self-fabric neck tape for long-lasting wear. Features a 1×1 rib collar and set-in sleeves for a clean, comfortable fit.

Voice of Peace Hoodie

Wear the Message. Own the Peace.

Made from a premium 80% organic heavyweight cotton blend and 20% recycled polyester (10.3 oz). Features high-density embroidery with crisp, fade-resistant details.

The soft, light sueded interior and clean backing behind the embroidery ensure a smooth, non-scratchy feel on your skin. Reinforced collar and cuffs hold their shape without stretching, giving you the perfect weight for year-round layering.

Voice of Peace Tee Kids

Wear the Message. Own the Peace.

Made from a premium 80% organic heavyweight cotton blend and 20% recycled polyester (10.3 oz). Features high-density embroidery with crisp, fade-resistant details.

The soft, light sueded interior and clean backing behind the embroidery ensure a smooth, non-scratchy feel on your skin. Reinforced collar and cuffs hold their shape without stretching, giving you the perfect weight for year-round layering.

Lock in Early Bird Rewards: You’ll get an instant alert the second we go live. Boost Our Project: Every early follow helps Kickstarter feature our story to a broader global audience. 

Thank you for believing in independent art, sustainability, and our message. We can't wait to share this with you!